I’ve been selling stuff for as long as I can remember. Started off with business cards when I was 10, went on to sell websites when I was 15, services when I was 18 and now so on.
A couple of years ago I got a contract with a very, very big and demanding customer for one very simple reason: I showed up more times than my competitors did. You’ve heard it before, but I can’t stress enough how true this rule is: 80% of a sales pitch is showing up.
Ever went into a store, asked for a blue shirt and heard the sales person go: “I’m sorry, we’re out of blue shirts, but would you like a pink t-shirt?”. You have, haven’t you? Everybody has, and we all hate it. So, next time you sell something to someone, put yourself in his or her shoes. If he’s looking for a blue shirt, would he or she buy a pink t-shirt or not?
Last but definitely not least: Repeat. Repeat it until you can sell anything to anyone. Sell yourself. Sell your ideas. Your arguments. Your beliefs. Just sell. And keep in mind that becoming a great sales person, just as anything else, takes at least 10,000 hours.
There – you read it all, so it means I just sold you my post :).